about

Director of  Arts + Entertainment
Lead Designer at  Human Condition
One half of  Juri Collective

I don't like to talk about myself, but when I do, I’m not one to sell myself short. I would say that I know my worth, but I know it quietly.

Design has provided me a platform where I choose to be more bold - dark themes, high contrast, and gritty, handmade assets come into play throughout my work. The self-aware aspects of design have drawn me in, the parts where you must know yourself enough to see when and where to depart from personal style and in doing so, remove your ego from the design.

email/instagram/twitter/linkedin        
Student at [University of Washington hCDE]
Director of  [ASUW arts + Entertainment]
Designer at  [human Condition]

[email]      [instagram]      [twitter]      [linkedin]        

Ethos

Ethos

I’m rarely the loudest voice in the room, but I’m not one to sell myself short. I work hard and deliver the best designs because I care so deeply about each project I take on. My passion for design drives many forces and relationships in my life, though my passion for mentorship and helping others has steered the deeper currents. As a mentor to some and a mentee to others, I am constantly humbled by those who choose to spend time with me. I don’t know where I see myself in 10 years, but I'll approach every step of my journey with eagerness and curiosity.

about

Director of  [arts + Entertainment]
Lead Designer at  [human Condition]
One half of  [juri Collective]

I don't like to talk about myself, but when I do, I’m not one to sell myself short. I know my worth, but I know it quietly.

Design has provided me a platform where I choose to be more bold - dark themes, high contrast, and gritty, handmade assets come into play throughout my work. The self-aware aspects of design have drawn me in. The parts of design where you must know yourself enough to see when and where to depart from personal style and in doing so, remove your ego from the design.

[email]      [instagram]      [twitter]      [linkedin]        

Ethos

I’m never the loudest voice in the room, but I’m not one to sell myself short. I work hard and deliver the best designs because I care so deeply about each project I take on. My passion for design drives many forces and relationships in my life, though my passion for mentorship and helping others has steered the deeper currents. As a mentor to some and a mentee to others, I am constantly humbled by those who choose to spend time with me. I don’t know where I see myself in 10 years, but I'll approach every step of my journey with eagerness and curiosity.

Ethos

I’m never the loudest voice in the room, but I’m not one to sell myself short. I work hard and deliver the best designs because I care so deeply about each project I take on. My passion for design drives many forces and relationships in my life, though my passion for mentorship and helping others has steered the deeper currents. As a mentor to some and a mentee to others, I am constantly humbled by those who choose to spend time with me. I don’t know where I see myself in 10 years, but I'll approach every step of my journey with eagerness and curiosity.

Music

Sol’s latest album is a self-portrait. The album is deeply personal and the design needed to live inside the world the album created—Sol’s world. From handwriting to textures, every piece of the visual language for this album is a piece of the artist’s life. [Merchandise, website, ephemera]

Graphic design and direction in collaboration with Sol and Raphael Gaultier.
Album cover for Lil Big Dev's Something To Get By - Side A. I listened to the album and decided it sounded like if a neck tattoo had a theme song. Confident, a bit brash, maybe wearing a gold chain.

Direction, design, photography, typography, tattoo design, and photo compositing.
Type treatment for Rainy Dawg Radio’s annual Local Hip-Hop Show at the University of Washington. Rainy Dawg wanted something new, but grungy and representative of the event. The textures were created by photographing text on a computer screen, applying gradient maps, glows, and distortion.
Custom hand-lettering logo for the annual
Brewminatti Block Party in Prosser, WA.
A looping stage visual created for Masego's Coachella performance - something to showcase all the instruments he cycles through during his live performance. The carefree line style helps to inject his untroubled demeanor into his visuals.
Masego and I first worked together after he saw the neon graphic I created for GoldLink's tour. He requested something similar for his No Cell Phone Party to convey his idea of a perfect party - no cell phones and lots of dancing.

Music

Sol’s latest album is a self-portrait. The album is deeply personal and the design needed to live inside the world the album created—Sol’s world. From handwriting to textures, every piece of the visual language for this album is a piece of the artist’s life. [Merchandise, website, ephemera]

Graphic design and direction in collaboration with Sol and Raphael Gaultier.
Album cover for Lil Big Dev's Something To Get By - Side A. I listened to the album and decided it sounded like if a neck tattoo had a theme song. Confident, a bit brash, maybe wearing a gold chain.

Direction, design, photography, typography, tattoo design, and photo compositing.
Type treatment for Rainy Dawg Radio’s annual Local Hip-Hop Show at the University of Washington. Rainy Dawg wanted something new, but grungy and representative of the event. The textures were created by photographing text on a computer screen, applying gradient maps, glows, and distortion.
Custom hand-lettering logo for the annual
Brewminatti Block Party in Prosser, WA.
Looping animations of Masego's instruments of choice for his performance at Coachella. As an eclectic and talented musician, Masego plays many instruments. I showed his carefree attitude in the design style while keeping it barebones in the choice of color.
Masego and I first worked together after seeing the graphic created for GoldLink's tour. He wanted another neon sign for his No Cell Phone Party to convey his idea of a perfect party - no cell phones and lots of dancing.

Print

Human Condition Issue 01

Focusing on simple, bold color choices that highlight the words of the interviewees, this issue covers up-and-coming painters, designers, dancers, and photographers in the Seattle arts scene. The typography throughout is representative of the subject matter - from in-your-face and off-center to understated, but confident.

Layout design and typography.
Human Condition Issue 02

Issue 02 puts a spotlight on artists who do everything themselves. From tattoo artists, to photographers, to industrial designers, everyone featured is adept at working with their hands, an element which is shown through touches of handwriting and grittiness contrasted with a clean and simple black and white layout.

Layout design, graphic design, and typography.
Human Condition Issue 03

Issue 03 gets political. The fallacy of the American Dream is highlighted through stories from children of immigrants, immigrants, and members of marginalized communities. The design is inspired largely by newspapers and legal documents, something we saw as strongly tied to the idea of the white picket fence American Dream. Stories are set in Century Schoolbook, one of the fonts used in official documents by the U.S. Government.

Layout design and typography.
HOME

HOME is a magazine that intends to address the contrast of my childhood with my present self. This 30-page magazine features images, photography, and poetry compiled over the past year to illustrate how home makes me feel.

"Something that's me, but not so me that it's not you too."

Layout design, graphic design, photography, and writing.
NOPE - The Magazine of Glamorous Refusal

"This is a magazine about saying no. It’s about saying no to social constructs and side salads; to gender norms and gendered products. Saying no doesn’t have to feel disappointing or divisive. Saying no doesn’t even have to be a negative. Often when you say no to others, you are saying yes to something inside yourself."

The layout featured in NOPE is bold, simple, and colorful. Powerful and bright imagery is contrasted with simple sans-serifs that assert the power of simply saying "no".

Layout design, branding assistance, and typography.

Print

Human Condition Issue 01

Design of the inaugural issue of Human Condition. Focusing on simple and bold color choices, this issue covers the Seattle arts scene's up and coming painters, designers, dancers, and photographers.
Human Condition Issue 02

Issue 02 puts a spotlight on artists who do everything themselves. From tattoo artists, to photographers, to industrial designers, everyone featured is adept at working with their hands, an element which is shown through touches of handwriting and grittiness contrasted with a clean and simple black and white layout.
HOME

HOME is a magazine that intends to address the contrast of my childhood self with my present self. This 30-page magazine features images, photography, and poetry compiled over the past year to illustrate how home makes me feel.

"Something that's me, but no so me that it's not you too."

Case
Studies

ASUW Logo Design

ASUW is a student organization first and foremost. In rebranding, my coworker [yuki], who created the brand guidelines, and I wanted to represent the progressiveness and adaptability of the students in the organization represented by its rounded corners and forward motion. The bold simplicity of new logo takes into account the typical context of the logo in footers as well as on large banners and displays.

[Brand Guidelines]
Magic AI-tball

A critical design piece created from foundations laid by Bruno Latour's writing. This reconstructed Magic 8-Ball toy begs the question - who, or more accurately what, have we put our trust into?

[Case Study in-progress]
Tempered Networks Brand Guidelines

As an intern at Tempered Networks in 2017, I recognized a problem with their design system infrastructure. Efficiency was lost because there were no visual systems in place. I sought to change this by creating a comprehensive, 32 page brand booklet containing proper usage of the logo, colors, eight InDesign document templates, typography guidelines, and general best practices.

[Case Study]

Case Studies

ASUW Logo Design

ASUW is a student organization first and foremost. In rebranding, my coworker [yuki], who created the brand guidelines, and I wanted to represent the progressiveness and adaptability of the students in the organization represented by its rounded corners and forward motion. The bold simplicity of new logo takes into account the typical context of the logo in footers as well as on large banners and displays.

[Brand Guidelines]
Magic AI-tball

A critical design piece created from foundations laid by Bruno Latour's writing. This reconstructed Magic 8-Ball toy begs the question - who, or more accurately what, have we put our trust into?

[Case Study in-progress]
Tempered Networks Brand Guidelines

As an intern at Tempered Networks in 2017, I recognized a problem with their design system infrastructure. Efficiency was lost because there were no visual systems in place. I sought to change this by creating a comprehensive, 32 page brand booklet containing proper usage of the logo, colors, eight InDesign document templates, typography guidelines, and general best practices.

[Case Study]
Reliable, efficient, & honest design
Unique, authentic, & effective direction

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